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Size does matter in the ICT sector

The Courier.  Wednesday, September 13, 2006.

Sitting on a state-of-the-art passenger aircraft on the way to the subcontinent, I am struck by the fact that I have temporarily lost connectivity to the internet.

No email, no web.  While the plane I am on is equipped with wireless Internet access, it's not operational on this part of the journey.

The technology available to us today generally means that at some point somewhere in our travels, we'll get some sort of access somehow.  But our expectations in relation to the immediacy of communications makes it frustrating when it's not available.

It is interesting that whenever India is mentioned in the context of ICT, there is an almost immediate assumption that we are talking with competitors of out own local companies.  Same sector yes, but in terms of sheer scale and capacity, there is simply no comparison.

Our travels this time around take us on a trade delegation to India, a country with an ICT industry and capabilities second to none.

I often hear the argument that the Indian ICT industry has taken many jobs away from our own.  Many say that like many areas in manufacturing and clothing, we are unable to compete in either the sheer size of the operations or the cost.

Ballarat has a small but burgeoning ICT sector of about 60 to 70 small companies, many of whom own their own innovations and intellectual property.

The skills sectors of our industry are diverse (see http://jed.cecc.com.au/clients/bict_new) ranging from programmers to web and database designers, from communications providers to systems integrators.

But apart from exceptions such as Neighborhood Cable, IBM and Chariot, most are small in terms of number of personnel and contracting capacity.  In a global IT market, size matters if only because you need scale and resources to tackle bigger contracts.

Indian companies with whom we have developed relationships over the last 18 or so months often have a skilled employee base of 10,000 or more.  Many of them woek almost exclusively with Fortune 500 companies.

The models we continue to discuss with them present a departure from the normal operational strategies of these companies but present longer-term diversification of their markets and services.

These models entail, in part, local companies teaming up with their much larger counterparts at the appropriate time to pursue much larger contracts than have been previously sought.

In many cases, specific innovations or intellectual property owned by the local company will be the key focus.  But it is also key that the IP and the contract remain in the local company's hands.  (A lot of Australia's IP has been lost overseas because of the innovator's inability to commercially exploit it here.)

For us, we provide greater scale to our ICT players while helping to retain intellectual propertyand head contracts and potentially increasing employment in the sector.

Some Indian companies have also expressed interest in setting up operations at the Ballarat Technology Park.  This has been a key part of our IT strategy for the region for some time now.

But clearly tere have to be benefits that flow both ways, including increased employment in IT for our graduates as well as investment opportunities.  And the companies with whom we are talking have been chosen primarily because they represent the potential to complement rather than compete with local companies.

Ross Smith, an entrepreneur who brought the development team of a NZ company into the Technology Park once coigned the phrase "offshoring to Ballarat".  This small company does precisely that, bringing in work from very large organisations and developing solutions on the ground here.

Nor are the models mentioned above simply theory or wishful thinking.  IBM has already begun relationshps with small companies aimed at leveraging their IP and IBM's scale and expertise.

And cBallarat and the City have just appointed the cluster facilitationmanager for the Ballarat ICT Cluster project.  That role requires advocacy, coordination and support for the ICT companies in Ballarat, large and small.

Some of the running, in terms of liaising and negotiating for new contracts as wellas with potential partners and sub-contractors from India and elsewhere, has now ben completed. 

It'll be up to the cluster members thereafter to determine opportunities that would best suit them.

On landing, I'll be able to check my email via the wifi network or through wireless access.  Not a moment too soon as we will be on the run until we get home.  How the world has changed, even in a regional town.

Richard Hancock is chairman of cBallarat Ltd and cheif executive officer of the City of Ballarat.



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